About the author

Ashley Volling is a Senior Product Marketing Manager for medtech and medical devices at Definitive Healthcare. With more than a decade of experience in marketing for medical device and pharmaceutical companies, she specializes in marketing plan development, go-to-market strategy, and other commercial strategic initiatives. She has previously held positions at ICU Medical, Pfizer, and Hospira.

When she’s not writing, Ashley loves spending time with her husband and three children.